In Her Own Words: At PB&, Britt Fero reinvents traditional agency model

As our communities reopen, women reflect on what the pandemic as meant to their families, colleagues, customers and communities. Britt Fero’s nimble approach to her agency paid off for her clients and for her own business during the pandemic. "As a small business owner and mom of two young kids, my life, like everyone’s, dramatically changed both at work and at home when the pandemic hit. Even with so much uncertainty, I was certain about one thing: the creative agency I founded, PB& still had…