Visa enters F1 with Red Bull, rebrands AlphaTauri with wordy new team name

Visa will enter Formula One this year with Red Bull Racing in its first new global sports sponsorship agreement in 15 years. Visa has taken over the title sponsorship of Red Bull’s second team, which has been called Scuderia AlphaTauri since 2020. The team will be called Visa Cash App RB F1 Team when drivers Daniel Ricciardo and Yuki Tsunoda start the season. Visa’s deal with Red Bull is for three years, its senior vice president of global sponsorship strategy told The Associated Press, and Visa's logo will be on all of Red Bull's F1 properties.