Yeezy shoe sales lead Adidas to $150 million in donations to anti-hate groups

Yeezy shoe sales lead Adidas to $150 million in donations to anti-hate groups

SeattlePI.com

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Adidas says it’s donated or is planning to give away more than $150 million to groups fighting antisemitism and other forms of hate from the sales of Yeezy shoes last year. The German sportswear brand reported the amount Wednesday after severing ties in 2022 with Ye, the rapper formerly known as Kanye West, over his antisemitic and other offensive comments. Adidas has sold some of the remaining shoes in two releases last year and another late last month. Of roughly $328 million in profits earned from the sales of Yeezy shoes last year, Adidas says it had given away or planned to donate about $152 million to anti-hate groups like the Anti-Defamation League.

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