Remembering Tumblr's strangest, most formative communities

During its heyday from 2010 to 2015, Tumblr was its own vast universe made up of every fandom, aesthetic, and subculture imaginable. In the rearview, a singular Tumblr era has taken hold of the cultural consciousness. Known as the 2014 Tumblr Girl aesthetic, the overall vibe involves a devotion to American Apparel, subversive...