NICE Unveils Enlighten XM, A Next Generation AI Contextual Memory Powering Customer Interactions

HOBOKEN, N.J.--(BUSINESS WIRE)-- #NICE--NICE (Nasdaq: NICE) today unveiled NICE Enlighten XM (Experience Memory), the latest advancement to NICE’s CX AI solution, Enlighten, that leverages large language models’ (LLMs) deep data memory to hyper-personalize customer journeys. NICE Enlighten XM ushers in a new era of CX by introducing fully contextualized journey management. NICE Enlighten XM provides brands with an unprecedented ability to understand, remember, and dynamically adapt to each customer's u