Apple abandons electric car plans: media

Apple abandons electric car plans: media

Energy Daily

Published

San Francisco, United States (AFP) Feb 28, 2024

Apple has abandoned its ambitions to produce an electric car, US media reported Tuesday, ending a struggling decade-long project. The iPhone maker had dedicated nearly 2,000 employees to its secretive car development program, Bloomberg reported, but faced an increasingly competitive electric vehicle (EV) sector. The target of "Project Titan," beginning around 2014, was to develop a fully

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