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Fitbit may buy smartwatch maker Pebble for its IP

PC World Thursday, 1 December 2016
Fitness wristband maker Fitbit is said to be close to a deal to acquire smartwatch maker Pebble, mainly for its intellectual property.

Fitbit is aiming to acquire Pebble’s assets particularly the PebbleOS, which has a large number of apps running on it and can be paired with both Apple’s iOS and Android, The Financial Times said Wednesday, citing several people close to the negotiations.

It is not clear how much Fitibit will be paying for the company. Both Pebble and Fitbit did not respond to requests for comment on the rumored acquisition. The Information also reported on a likely acquisition.

Pebble, which gave the smartwatch market a fillip in 2012 with a campaign on the crowdfunding Kickstarter platform, has veered around to a greater focus on fitness and other devices like a cellular-connected clip called Core. Its Time 2 and Pebble 2 were unveiled this year, adding a heart-rate monitor to the watches.

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News video: Fitbit officially buys Pebble

Fitbit officially buys Pebble 01:05

Pebble announces details of the deal that will see Fitbit pick up parts of the smartwatch maker.

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