Edition: United States  
One News Page
“Probably the fastest-access news portal in the world”
> >

IPG CEO on YouTube advertiser boycott: 'The best way to fix it is to hold them economically accountable' (IPG, GOOG)

Business Insider Michael S. RothMichael S. Roth
Monday, 20 March 2017 ()

IPG CEO on YouTube advertiser boycott: 'The best way to fix it is to hold them economically accountable' (IPG, GOOG)LONDON — Michael Roth, CEO of Interpublic Group (IPG), said the advertising agency holding wasn't ruling out freezing its spend with Google if it didn't fix the issue of ads appearing next to extremist content.

Speaking on a panel discussion at Advertising Week Europe in London on Monday, Roth said: "We did have one or two...
0
shares
Share on
Facebook
Share on
Twitter
Post on 
Reddit
Share by
Email
 

You Might Like


Recent related news

WPP chief Sir Martin Sorrell on the YouTube ad boycott: Google cannot 'masquerade' as a tech company — it has the 'same responsibilities as any other media company' (GOOG, WPPGY)

WPP chief Sir Martin Sorrell on the YouTube ad boycott: Google cannot 'masquerade' as a tech company — it has the 'same responsibilities as any other media company' (GOOG, WPPGY)
The CEO of the world's biggest advertising agency holding company, WPP's Sir Martin Sorrell, has said the recent advertiser boycott of YouTube — after their...
Business Insider - Technology


Other recent news in Technology

The Apple Store website is down ahead of the launch of the red IPHONE later today (AAPL)We got our grubby hands on the RED IPHONE, Android O, and Mass Effect: Andromeda
YOUTUBE is facing a full-scale advertising boycott over hate speechELON MUSK hints that the Tesla Model 3 will have more range than the Chevy Bolt
I have an idea for a perfect version of TWITTERWe now have video of someone typing on the GALAXY S8
Everything we know about Samsung’s GALAXY NOTE 7 recallAmazon is using the NINTENDO SWITCH as the latest piece of bait for Prime memberships
Unleash Your Inner Megazord With This POWER RANGERS Gift GuideAt one end of the KEYSTONE XL oil pipeline, there is a scene you must see to believe

Twitter

Environmentally friendly: One News Page is hosted on servers powered solely by renewable energy
© 2017 One News Page Ltd. All Rights Reserved.  |  About us  |  Disclaimer  |  Press Room  |  Terms & Conditions  |  Privacy Policy  |  Content Accreditation
 RSS  |  News for my Website  |  Free news search widget  |  Help  |  Contact us  |  DMCA / Content Removal
How are we doing? Send us your feedback  |   LIKE us on Facebook   FOLLOW us on Twitter   FIND us on Google+