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Global climate change could boost iPhone sales, Apple reports

The Next Web Wednesday, 23 January 2019 ()
Global climate change could boost iPhone sales, Apple reportsRising sea levels. Food shortages. Hurricanes. Floods. Civil unrest. Refugees. Droughts. All things considered, catastrophic global climate change doesn’t sound like a barrel of laughs. Looking on the bright side is everyone’s favorite optimistic tech company, Apple, which reckons it’ll be good for iPhone sales. In a recently-published report, the iconic tech firm suggested that safety features like “SOS,” which connects iPhone and Apple Watch users with the emergency services, could spur “increased customer loyalty and demand” in the face of catastrophic weather events. Apple also touts other potential life-saving features of its phones, including its built-in flashlight and Wireless…

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News video: Apple Says Climate Change May Give Them The Upper Hand

▶ Apple Says Climate Change May Give Them The Upper Hand 00:32

Apple produced a report saying climate change may increase customer loyalty and demand for iPhones. This report comes from CDP, a nonprofit that collects information from companies about their environmental impact. According to Business Insider, other companies, such as Walt Disney Co, have released...

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