Consumer shopping patterns continue to settle into new options after holiday digital and e-gift card sales soared at the close of last year. Convenience was a large part of the changing consumer trend to favor gifts cards, along with the fact that more families are now living distributed lives. Both situations make the e-gift process more attractive to consumers.
Full ArticleE-Gift Cards Fitting the Bill for Consumers, Retailers
E-Commerce Times
0 shares
1 views