IRI Adds CPG Channel Shift Index and CPG E-Commerce Demand Index to Its COVID-19 Insights Dashboard

CHICAGO--(BUSINESS WIRE)--IRI®, a global leader in innovative solutions and services for consumer, retail and media companies, today announced the release of the IRI CPG Channel Shift Index™ and IRI CPG E-Commerce Demand Index™ as additions to its COVID-19 Insights Dashboard. “The IRI COVID-19 Dashboard has become a trusted, standard resource for understanding the CPG landscape in real time, including the behavioral shifts caused by the COVID-19 pandemic,” said Dr. Krishnakumar (KK) S. Davey, p