NBA poaches top Spotify marketer to help lead coronavirus recovery efforts and keep the league connected with its fans

Business Insider

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· The NBA has hired Spotify marketing executive Danielle Lee for the newly created role of SVP of fan marketing.
· Lee's first job will be to help the league get through the coronavirus crisis after commissioner Adam Silver suspended all games on March 11.
· The NBA also has been combating a ratings decline with more social...

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