Harley-Davidson's new CEO came from Puma and is an unlikely leader for the American icon. See how he could reverse the motorcycle maker's fortunes. (HOG)
Published
· In early 2020, with the company under stress from Wall Street and with a demographic challenge looming as it struggled to attract new riders, Harley-Davidson CEO Matt Levatich stepped down, replaced on an acting basis by board member Jochen Zeitz, who eventually was named CEO.
· Zeitz swiftly moved to replace Harley's growth...