Tim Cook's plan to take Apple to a new frontier veers off script

Tim Cook's plan to take Apple to a new frontier veers off script

Business Insider

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Hello and welcome back to Trending, Business Insider's weekly look at the world of tech. I'm Alexei Oreskovic, Business Insider's West Coast Bureau Chief and Global Tech Editor. If you want to get Trending in your email inbox every Wednesday, just click here.

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*This week: Tim Cook takes Apple...

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