Advertisers not part of the boycott also cut back spending on Facebook in July, but the platform says it will be just fine

Business Insider


· Some advertisers who participated in the #StopHateForProfit boycott against Facebook like The North Face and Hershey are returning to the platform.
· New data by Pathmatics shows top spenders, including ones that didn't publicly boycott, spent significantly less on Facebook in July. 
· But Facebook downplayed the...

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