Treasured American Brands

Treasured American Brands

PRAVDA

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The non-Western world needs a few successes in rejecting American "values", beginning with some American icons. Barbie and Pornography The first of these is to note that Mattel's Barbie is dead, at least in China. "After two years of living in her 4,000 square meter, six-story Shanghai mansion, Mattel's Barbie doll is moving out.” The dream house has officially closed and, according to analysts, it's because Barbie didn't quite cut it with Chinese shoppers in the big city. Mattel spent hugely to open that flagship store that has now closed its doors. And good riddance. People say that the Chinese like to save face, but listen to Mattel: The hugely-expensive Shanghai Barbie store was "meant only to establish Barbie's brand in China. It did that successfully, so it's time to move on." Right. For those of you who don't know, Barbie was never intended for children.

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