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Monday, August 2, 2021

UK mumtrepreneurs turn breast milk into elegant jewellery

Credit: SWNS STUDIO
Duration: 03:00s 0 shares 1 views
UK mumtrepreneurs turn breast milk into elegant jewellery
UK mumtrepreneurs turn breast milk into elegant jewellery

Breastmilk is being turned into jewellery by two mumtrepreneurs.The unusual material resembles birthstones after being crystalised in a 'mad scientist' kitchen laboratory to be sold by company Boob Bling.Mum-of-two Lauren Devine and mum-of-one Victoria Bradley, both aged 37, find many of their customers are men wanting to get a piece of sentimental jewellery made for their wife or girlfriend.It took a year to come up with a formula for how to preserve breastmilk, and they are receiving around 20 orders a month for rings, necklaces, and earrings, after being sent five millilitres of their breastmilk to work with.The elegant jewellery, which is designed not to be 'mumsy' or twee, costs around £180 for sterling silver, and £280 for gold, and each piece takes around two weeks to make.Lauren quit her corporate job at Lloyds Bank in January 2020, and met Victoria, who works  as a business advisor at Edinburgh Napier University, just when lockdown happened, through social media.The women, from Dalkeith, Midlothian, were both breastfeeding their kids and became realised they had a shared passion for jewellery and began dreaming up a business.Lauren said: "The customer places an order on the website, then we send them a milk kit. "They then send us roughly five millilitres of their breastmilk, and we process it using our special formula."It turns into a paste, then we set it aside for two weeks until it crystallizes. "Once that's done we grind it down to a powder, then we make the stone and customise it to the customer's request."Our standard stuff is breastmilk jewellery, although we have been asked to turn placenta powder into jewellery and we've had people ask us to convert ashes into jewellery."We get a lot of guys placing orders for their wives. "I think when men see how difficult breastfeeding is, they are in awe of how amazing their wives are, so want to get them this as a gift. "There is nothing on the market that is fun and trendy about breastfeeding."We keep it fun and lighthearted as we want people to think of breastfeeding as a natural and normal thing."Before teaming up with Victoria, Lauren was desperate to spend more time with her kids, Coral, aged five, and Summer, aged three and was mentally struggling with the pressures she was under.But now she gets to spend all day with her kids and her little girls are fascinated by the jewellery.Lauren said: "Coral wants to take pictures of all the jewellery when she's older, and Summer, who's only three, just likes playing with shiny stuff."I was brought up around women who loved jewellery. "My gran had all this amazing jewellery that I used to play with when I was young."I wanted to do something creative and something that excited me again.

I also wanted to work from home and be closer to my kids."I didn't really know what I wanted to do exactly, but I knew it was something to do with jewellery. "I never ever studied it, so I did some crash courses in jewellery making during this time."I'm the type of girl who when she walks by the jewellery shop, I always have to stop."Victoria already had an idea in her head when the friends met.Lauren added: "We both hit it off, and talked about our love for jewellery, as well as both being breastfeeding mums, and she told me about the brand concept of creating jewellery with breast milk. "So we started Boob Bling together. "Victoria had been on maternity leave, so had spent all her time working on a super secret guarded formula that preserves breast milk. "Her kitchen was like a mad scientist's lab. "Once we got it right though, we opened up. "We called it Boob Bling as it represents the brand. "We don't do anything too flowery or mumsy, it's in your face."We want to appeal to a community of badass mums - its motherhood unfiltered."Husband Vinnie, 41, had reservations about Lauren ending her corporate career - but the maths has added up and Lauren said her happiness is through the roof.She added: "Before I started Boob Bling I was at a low point, and not in a good place mentally.

The difference in me is great."We've doubled sales per quarter and it's increasing every month. "I'm happy every day and bouncing off the walls, and that's all down to Boob Bling."

Breastmilk is being turned into jewellery by two mumtrepreneurs.The unusual material resembles birthstones after being crystalised in a 'mad scientist' kitchen laboratory to be sold by company Boob Bling.Mum-of-two Lauren Devine and mum-of-one Victoria Bradley, both aged 37, find many of their customers are men wanting to get a piece of sentimental jewellery made for their wife or girlfriend.It took a year to come up with a formula for how to preserve breastmilk, and they are receiving around 20 orders a month for rings, necklaces, and earrings, after being sent five millilitres of their breastmilk to work with.The elegant jewellery, which is designed not to be 'mumsy' or twee, costs around £180 for sterling silver, and £280 for gold, and each piece takes around two weeks to make.Lauren quit her corporate job at Lloyds Bank in January 2020, and met Victoria, who works  as a business advisor at Edinburgh Napier University, just when lockdown happened, through social media.The women, from Dalkeith, Midlothian, were both breastfeeding their kids and became realised they had a shared passion for jewellery and began dreaming up a business.Lauren said: "The customer places an order on the website, then we send them a milk kit.

"They then send us roughly five millilitres of their breastmilk, and we process it using our special formula."It turns into a paste, then we set it aside for two weeks until it crystallizes.

"Once that's done we grind it down to a powder, then we make the stone and customise it to the customer's request."Our standard stuff is breastmilk jewellery, although we have been asked to turn placenta powder into jewellery and we've had people ask us to convert ashes into jewellery."We get a lot of guys placing orders for their wives.

"I think when men see how difficult breastfeeding is, they are in awe of how amazing their wives are, so want to get them this as a gift.

"There is nothing on the market that is fun and trendy about breastfeeding."We keep it fun and lighthearted as we want people to think of breastfeeding as a natural and normal thing."Before teaming up with Victoria, Lauren was desperate to spend more time with her kids, Coral, aged five, and Summer, aged three and was mentally struggling with the pressures she was under.But now she gets to spend all day with her kids and her little girls are fascinated by the jewellery.Lauren said: "Coral wants to take pictures of all the jewellery when she's older, and Summer, who's only three, just likes playing with shiny stuff."I was brought up around women who loved jewellery.

"My gran had all this amazing jewellery that I used to play with when I was young."I wanted to do something creative and something that excited me again.

I also wanted to work from home and be closer to my kids."I didn't really know what I wanted to do exactly, but I knew it was something to do with jewellery.

"I never ever studied it, so I did some crash courses in jewellery making during this time."I'm the type of girl who when she walks by the jewellery shop, I always have to stop."Victoria already had an idea in her head when the friends met.Lauren added: "We both hit it off, and talked about our love for jewellery, as well as both being breastfeeding mums, and she told me about the brand concept of creating jewellery with breast milk.

"So we started Boob Bling together.

"Victoria had been on maternity leave, so had spent all her time working on a super secret guarded formula that preserves breast milk.

"Her kitchen was like a mad scientist's lab.

"Once we got it right though, we opened up.

"We called it Boob Bling as it represents the brand.

"We don't do anything too flowery or mumsy, it's in your face."We want to appeal to a community of badass mums - its motherhood unfiltered."Husband Vinnie, 41, had reservations about Lauren ending her corporate career - but the maths has added up and Lauren said her happiness is through the roof.She added: "Before I started Boob Bling I was at a low point, and not in a good place mentally.

The difference in me is great."We've doubled sales per quarter and it's increasing every month.

"I'm happy every day and bouncing off the walls, and that's all down to Boob Bling."