Facebook launches Instagram Reels globally amidst TikTok drama

The Next Web

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We all knew it was coming: Facebook has officially launched Instagram Reels – its answer to TikTok — across the world. Reels lets users create 15-second videos and spruce them up with various audio and visual effects. Starting today, users will have access to Reels straight from the Instagram camera — the option should appear at the bottom. You’ll also be able to browse Reels from other creators directly in the Explore tab. In an announcement today, Facebook said Reels comes with a bevy of editing tools including a catalog of tunes and AR effects. The company says Reels will…

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