Beijing Winter Olympics: Smallest Viewing Audience On Record

Beijing Winter Olympics: Smallest Viewing Audience On Record

Newsy

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Watch VideoAn average of 11.4 million viewers  tuned into the NBC broadcast of the Beijing Winter Olympics each night. That's the worst ratings on record for the Olympic Winter Games and a 42% drop compared to the 2018 Winter Games. 

*SEE MORE: Beijing's Olympics Close, Ending Safe But Odd Global Moment*

However, the...

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