Super Bowl ads: Why brands think 30 seconds are worth $7 million
Published
The Super Bowl is expected to attract more than 110 million viewers, 25% of whom plan to focus more on the ads than the game itself. Why it matters: In 2022, the average Super Bowl advertiser saw $4.60 for every dollar spent, according to a report from market research firm Kantar. And brands that…
#superbowl #edhorne #daratreseder #marcuscollins #universityofmichigan #forculture #harrispoll