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Cadreon’s Global CEO Erica Schmidt to Keynote the Beet Retreat In San Juan

Video Credit: BeetTV - Affiliate - Duration: 04:02s - Published
Cadreon’s Global CEO Erica Schmidt to Keynote the Beet Retreat In San Juan

Cadreon’s Global CEO Erica Schmidt to Keynote the Beet Retreat In San Juan

We are pleased to announce that Erica Schmidt, the Global CEO of IPG's Cadreon unit, will be one of the keynote speakers at the BeetRetreat, an executive retreat in San Juan, February 5-7.

The other keynote speakers are Roundel's Kristi Argyilan, DISH Media's Kevin Arrix, NBCU's Dominick Vangeli, 605's Noah Levine and Tubi's Farhad Massoudi We interviewed Schmidt recently at Advertising Week in New York.

We have republished the the video on this post.

The conference in Puerto Rico will explore how consumer preference is driving the transformation of the TV/premium video business.

It will focus on relevance: on what consumers want: What is the value exchange and where is the upside for programmers, distributors and marketers.

The program will explore creative advertising formats and strategies; direct-to-consumer strategies, the best use of data in audience targeting; addressable delivery; and performance measurement.

The program will explore developments in the U.S. and worldwide.

Here are the panelists and attendees.

Kelly Abcarian, GM, Advanced Video Advertising, Nielsen Kristi Argyilan, President, Roundel at Target Julie Anson, Director, Strategic Investment, Advanced TV, MAGNA Global Kevin Arrix, SVP, DISH Media Sales Jamie Auslander, SVP, Research and Analytics true[x] (Disney Mike Bologna, President One-2-One Media at Cadent Lance Brothers, CRO, NCSolutions Sean Cunningham, CEO, VAB Dan Callahan, VP, Audience Sales, FOX Corporation Tal Chalozin, CTO & Co-Founder, Innovid Brad Danaher, Director of TV Solutions, Experian Marketing Services Peter Dolchin, Head of Telco and Video Distributor Partnerships, Google Scott Grunther, CRO, EDO Anupam Gupta, Chief Product Officer, 4C Melanie Hamilton, VP, National Sales, Effectv (Comcast) Evan Hovorka, Director of Business Development, Roundel (Target) Carol Hinnant, EVP, Comscore John Hoctor, President, Data + Math, a Liveramp company Caroline Horner, SVP, Products, 605 Brett Hurwitz, Business Lead, Advanced TV, Verizon Media Marissa Jimenez, President, Modi Media/GroupM Jo Kinsella, CRO, TVSquared Ashley, Luongo, VP, Advanced TV,Optimized Linear, Addressable, NBCU Noah Levine, CRO, 605 Adam Lowy, Chief Commercial Officer, Telaria Jason Manningham, GM, Blockgraph, a Comcast company Eric Mathewson, CEO, WideOrbit Farhad Massoudi, CEO, Tubi Jodie McAfee, SVP, Inscape & Project OAR Sean Muller, CEO, iSpot.tv Laura Nelson, SVP, Advertising Solutions, Disney Nicolle Pangis, CEO, Ampersand Joanna O’Connell, VP and Principal Analyst, Forrester Research Michael Parkes, CRO, VideoAmp Mark Rotblat, CRO, Tubi Tracey Scheppach, CEO, Matter More Media Michael Scott, Head of Sales, Brands, NA Samsung Ads Erica Schmidt, Global CEO, Cadreon IPG Mediabrands Philip Smolin, Chief Strategy Officer, Amobee Jonathan Steuer, Chief Research Officer, Omnicom Media Group Andre Swantson, CEO, Tru Optik Ashley Swartz, CEO, Furious Corp Dominick Vangeli, VP, Advanced Advertising Products, NBCU Jon Watts, Managing Director, Co-Founder, MTM Andrew Ward, President, Ampersand Maggie Zhang, EVP, Video Research & Insights, Dentsu Aegis Network Jullian Zilderbrand, EVP, Advanced Media, ViacomCBS The event is sponsored by 605, DISH Media, NBCUniversal, Roundel and Tubi.

Please find more about the event here.

In addition to the speakers, there will be 50 non-panelist participants.


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