Visit Florida offers multi-million dollar ad campaign to repair suffering tourism industry

Contact 5 takes a closer look at district plans in the event a student or staff member tests positive for the coronavirus.

INDUSTRY... "TOURISM"...BILLIONS SINCE MARCH!

NOW, THE"TAX-PAYER FUNDED TOURISMBUREAU" IS FOCUSING ON TURNINGTHE TIDE!

VISIT FLORIDA ..

ISLAUNCHING A TEN- MILLIONDOLLR, FOUR PHASE AD CAMPAIGNTO BRING PEOPLE BACK.

THETOURISM BUREAU IS ALREADY INPHASE ONE, FOCUSED ON POSITIVEMESSAGING TO BUOY SPIRITS.

INTHE COMING WEEKS - VISITFLORIDA SAYS ADS WILL TARGETSTATE RESIDENTS AND THOSEWITHIN A 700-MILE RADIUS OFNORTH FLORIDA.“OUR MISSION HAS NEVER BEENMORE IMPORTANT THAN IT ISTODAY& THAT IS TO REBUILD OURTOURISM ECONOMY AND BRINGPEOPLE BACK TO FLORIDA”(DANA) PHASES THREE AND FOUR..

EXPAND TO THE U-S ANDCANADA.

THEN, INTERNATIONALTRAVELERS.NEW AT