Timing was everything: From high hopes to low expectations

Editor's note: These stories are part of a national Special Report from The Business Journals: Small Business, Big Mission. The speed and severity of the coronavirus fallout delivered a new sense of urgency to many of the long-term investments and decisions made by business owners prior to the pandemic. Most were thrust into survival mode — cutting costs and doing whatever it took to stay afloat — while others found themselves in the unexpected position of seeing demand for products and services…