Bed, Bath & Beyond plans to launch 10 new owned brands over 2 years

Bed Bath & Beyond plans to launch at least eight new owned brands in fiscal 2021 to drive growth, including six in the first six months, and a total of 10 over the next two years.    The new brands will encompass thousands of new products across the bed, bath, kitchen/dining, storage/organization and home décor categories that will only be available at Bed Bath & Beyond. Among the launches will be the company’s first cross-category, opening price-point brand, Simply Essential. Thousands of…