This agency's influence in women's sports extends to athletes, brands and leagues

Talent and brand agency Wasserman has few peers when it comes to making the business case for aligning female athletes and leagues with major corporate players. By leaning into the women’s sports movement — long before it became fashionable — the agency has become a market leader. Among the pioneering marketing, endorsement and equity contracts and campaigns backed and/or created by the agency in recent years: Helping five-time Olympic medalist Simone Manuel secure an inclusion rider…