The Body Shop was ‘woke’, but it’s time for it to die

The Body Shop was ‘woke’, but it’s time for it to die

City A.M.

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Anita Roddick, who died in 2007, was in the best sense “woke” before the term was pressed into service. She was idealistic, restless, determined, imaginative and slightly hectoring. When she opened the first Body Shop in Brighton in 1976, she claimed she simply wanted to “make a living for herself and her two daughters while [...]

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