Hong Kong (CNN Business)The NBA has a new chief in China, but he faces a tough road ahead as the league continues to deal with fallout from an ugly political storm last year. The league announced Tuesday that it had named veteran sports executive Michael Ma to lead its business in mainland China, one of its most important markets. Starting next month, Ma will assume the tricky position of trying to fix the relationship with the Chinese government after the league faced a backlash in the country last year. Chinese state-run television network CCTV still has not aired any NBA games in the country because of that dispute. Ma has worked as the CEO of Endeavor China, a prominent sports talent...
Full ArticleNBA has a new CEO in China. His first task is to make up with Beijing
WorldNews
0 shares
1 views
You might like
Related news coverage
Meet the 20 most powerful WarnerMedia execs and their top deputies. Here are the leaders who will help HBO Max battle Netflix and define AT&T's TV future. (T)
Business Insider
· *WarnerMedia has launched HBO Max, its new flagship streaming-video service that will be the online home of all its..
Advertisement
More coverage
Renewed Urgency To Implement The African Continental Free Trade Area: How Can Africa Prepare Now? – Analysis
By Alastair Tempest, Tawanda Matema, Neuma Grobbelaar and Palesa Shipalana*
In recent weeks, the COVID-19 pandemic has..
Eurasia Review