Louisiana State University (LSU) Athletics Transforms Social Media Strategy With Sprinklr

NEW YORK--(BUSINESS WIRE)---- $CXM #AI--Sprinklr (NYSE: CXM), the unified customer experience management (Unified-CXM) platform for modern enterprises, today announced that the athletics program of Louisiana State University (LSU) chose Sprinklr Insights to help strengthen its social media presence. By creating an omnichannel social media strategy, the LSU team generated $13 million in earned value for all social accounts in 2023 and enhanced its ability to understand and engage with LSU fans. With 21 men's