Inside Peacock's marketing pivot amid a pandemic and postponed Summer Olympics — and how its ad push compares to rival streaming services

· *The top marketers at NBCUniversal's Peacock *told Business Insider how they adapted their launch campaign after the Tokyo Olympics — the tentpole event the launch was tied to — was postponed.
· With the Summer Olympics postponed, NBCU's footprint rallied around the launch of Peacock throughout the summer, and the...