Take a closer look at Instagram Reels, Facebook's TikTok rival launching today in the US (FB)

Business Insider


· Instagram Reels, Facebook's competitor to TikTok, launched Wednesday to users in the US.
· Reels is a new content format for Instagram that allows users to create and share short-form video content to followers in a new dedicated Feed and on the Explore page.
· The launch of Reels comes as TikTok's future in the US remains...

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