Inside Podcast Advertising: A Conversation With Ad Results Media's Gretchen Smith
Published
The audio-first entertainment format is now attracting a wider swath of users than it ever has, while spreading across a mix of media channels. In 2021, 82 million people listened to podcasts in the U.S., and in 2024 that number is expected to reach 100 million listeners, according to Statista. To…
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