Mars says it is 'evaluating' changes to Uncle Ben's rice brand

Mars says it is 'evaluating' changes to Uncle Ben's rice brand

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McLean-based Mars Inc., one of the world’s largest private companies, said Wednesday it is “evaluating all possibilities” about the branding of its Uncle Ben’s rice products. “As we listen to the voices of consumers, especially in the Black community, and to the voices of our associates worldwide, we recognize that now is the right time to evolve the Uncle Ben’s brand, including its visual brand identity, which we will do,” the company said in a statement. Since 1946, Uncle Ben’s…

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