Else Nutrition expands to 100 independent stores and food co-ops through key US western distribution centers

Else Nutrition Holdings Inc (CVE:BABY) (OTCMKTS:BABYF) (FRA:0YL), the plant-based baby, toddler and children nutrition company, has announced the activation of key distribution centers stretching from San Bernardino County, in California through to Northern Oregon, making its products readily available in 100 independent stores and food co-operatives (Co-Ops).  The company said that thanks to distributor partners — KeHE and United Natural Foods Inc (UNFI) — Else successfully launched multiple accounts in the western US during the first two quarters of 2021, which include Sprouts Farmers Market, Raley's and Natural Grocers Vitamin Cottage.  “This created a multi-regional bridge across the Western part of the US, and access to the independent-owned stores and co-ops, allowing early adoption by Western regional consumers in search of plant-based, organic toddler nutrition alternatives,” said the company. The extensive network of natural food stores and co-ops in the West has spurred the early adoption of Else Plant-Based nutrition and this trend is likely to continue, noted the company. READ: Else Nutrition achieving high market penetration and rapid growth in online and retail sales in US "We are delighted that we now have access to thousands of independent and small-business grocers, and to more than 5,000 food co-ops, through our national distribution partners,” Else Nutrition co-founder and CEO Hamutal Yitzhak said in a statement. “This large market segment can help us expand the reach of our clean label, Plant-Based nutrition to families nationwide," she added. The company said the expansion encompassed Chico Natural Foods Cooperative in Chico, California, Ashland Food Co-op in Ashland, Oregon,  as well as Olympia Food Co-op in Western Washington, and many others. Else Nutrition also moves its products through PCC Natural Markets of Seattle Washington, the largest consumer-owned food co-operative in the US servicing over 58,000 consumers.   Contact the author Uttara Choudhury at uttara@proactiveinvestors.com Follow her on Twitter: @UttaraProactive