TikTok Beats YouTube , for Average Watch Time in US and UK.
TikTok Beats YouTube , for Average Watch Time in US and UK.
Data from App Annie, an app monitoring firm, revealed that average time spent on the apps per user is higher for TikTok.
Data from App Annie, an app monitoring firm, revealed that average time spent on the apps per user is higher for TikTok.
According to App Annie, TikTok has "upended the streaming and social landscape.".
But since YouTube has more users, it still holds the top spot for overall time spent.
According to the BBC, TikTok has about 700 million monthly users, while YouTube has roughly two billion.
According to the BBC, TikTok has about 700 million monthly users, while YouTube has roughly two billion.
However, the data only accounts for Android phones and doesn't include China, where TikTok reigns supreme.
YouTube's mass audience means it's getting more demographics that are comparatively light internet users... it's just reaching everyone who's online, Jamie MacEwan, Enders Analysis, via the BBC.
TikTok was spending big to attract users, but they were not necessarily hanging around for long compared to other social media, Jamie MacEwan, Enders Analysis, via the BBC.
Now we know that in the US and UK, TikTok has overhauled YouTube, and is reeling in Facebook... that's a huge seal of approval, Jamie MacEwan, Enders Analysis, via the BBC.
Since 2020, TikTok is also the most downloaded among social, communication, photo, video and entertainment apps.
According to App Annie, apps that support live-streaming, including TikTok, are promoting a surge in money spent on creators